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Today's word on journalism

Wednesday, December 7, 2005

Would you pay extra for newspapers without holiday ads?

"I would, any time of the year. . . . That's not what I'm paying for; it's just as gratuitous as the ads they now run in movie-houses or telemarketers using your fun to spin their tales. No wonder newspaper readership is down: Before you can read it, you have to weed it."

--Jim Snyder, veteran network newsman, 2005

USU hockey fans love their team

By Bryan Hinton

November 7, 2005 | He shoots. He scores. And the crowd goes wild!

Those first two sentences can happen anywhere, but the third is happening more at Utah State University than other schools in the region.

With an average attendance of more than 1,000 fans, the USU hockey team is the most supported college club team in the western United States.

"It's a new and exciting sport to the valley," USU player Scottie Beard said. "We put pride and support in our program and fans."

That pride and support is producing more fans than Weber State's Division I team. USU is Division II, but still gets just as much if not more fans each game than many other D-I and D-II teams across the country.

"We have great public relations," USU player Robert Hashimoto said. "[USU-WSU] used to be a sick rivalry that the fans would get real excited about, but it kind of died off when Weber went D-I. Our fans have kept [support] up after that rivalry and theirs haven't as much."

USU actually used to share the same ice arena as WSU before the Eccles Ice Center was constructed in 2001, according to the Aggie web site.

Prior to WSU making the jump from D-II to D-I, it was arguably a better team than USU, placing No. 2 in the nation for the 2000-2001 season. USU has never reached the national semifinals.

USU player Parker Richards said the support for Aggie hockey has stayed high because of how visible the team is in the community.

"It helps that they televise our games on the Valley Channel," he said. "We also have a long season. We play 40 games. Basketball only plays 30."

The team has also created a "Super Fans Club," similar to the Big Blue Club associated with USU varsity sports, to give fans a chance to get even closer to the team.

Hashimoto said this club was only possible because of how approachable the players are.

"The community loves that," he said. "We play for the people of Logan. The football team is trying that this season with its new coach."

Hashimoto also credited the increased hockey attendance with the fact that other fall sports at USU don't fare as well.

"We win a lot of games," he said. "You don't see other fall teams that win games."

He said hockey is also just an exciting sport to watch for students.

"College students love fights and hockey," he said. "Football is physical, but it's part of the game. Hockey is finesse. You don't have to hit, but you can so the fans get a lot more excited when they see someone get hit."

Beard said the campaign for the hearts of Aggie fans is getting bigger each year.

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